Here's a template you can use to craft an email for inviting friends and family to donate to your campaign.
Subject line: I’d love your support to achieve [campaign goal].
Thanks for taking a few minutes out of your busy day! I’m writing because I have committed to raising [personal fundraising goal $] on behalf of [organization name]. [Share your personal fundraising story here: why you’ve decided to support this work and your personal connection to the cause].
It would mean a lot to me if you could provide your support, and donating is easy. Simply follow the link to my campaign page: [link].
Please don’t hesitate to reach out with any questions.
I’m fundraising on behalf of [organization name] because [share reasons why you’re fundraising and your personal connection to the cause].
I’ve seen firsthand the positive impact of their work and have a personal goal of raising [$ amount]. The money we raise together will support [specific program/project].
Please join me!
Peer-to-peer fundraising is a form of crowdfunding, a way for us to raise funds for the important work of mentoring at-risk kids.
Individuals can create personal fundraising pages on behalf of The Bridge. Through our website they share their page with friends, family and community members for donations (hence “peer-to-peer”).
We have signed up for a new website and we're giving it a trial run during the month of December. They specialize in this kind of fundraiser, and they're very helpful, but as you can imagine we have a lot to learn. So we are asking you to help us run an experiment.
Would you be willing to participate in our trial run peer-to-peer fundraising campaign?
Here are our goals:
Six Steps to Help "Build The Bridge."
1. Talk with your spouse and set a personal fundraising goal: How much do you want to raise? $500? $1,000?
2. Create your own, personalized landing page for the campaign.
3. Ask your friends to give (by email, text, social media, in person).
4. Point them to your landing page.
5. Thank them personally.
6. Take notes on the process and join our team Zoom on January 6 to give feedback.
Check out our campaign page here. If you're ready to sign up, just click, and they'll get you started!